E aΓ­, hola, hello, i'm a senior creative

with over 10 years
of experience in advertising & 29 years of creativity in life.

I’ve proudly preserved the curious gaze of a kiddo raised in the Brazilian countryside.
I don’t just create to live. I live to create.
My inspiration is fed by learning drums, playing guitar, singing to my nephews, going to concerts and festivals, keeping up my Duolingo streak, traveling or simply wandering around.
Without headphones, so I can catch the conversations that cross my ears.
With sunglasses, so I can observe closely without looking like a weirdo.
Always seeking to craft meaningful work by combining ambition and generosity, clarity and speed, active listening and courage.

Keep scrolling for contact info, work experience, recognition and press.

KarenCALopes@gmail.com
+55 41 99749 7742
linkedin.com/karenlopess

EXPERIENCE
GUT - SΓ£o Paulo, Brazil
Sr Copywriter (September 2025 - Present)

Redhook School - Latin America
Mentor (December 2025 - Present)

DM9 - SΓ£o Paulo, Brazil
Sr Copywriter (October 2024 - September 2025)

Crispin Porter + Bogusky - SΓ£o Paulo, Brazil
Copywriter (April 2019 - October 2024)

Mutato - SΓ£o Paulo, Brazil
Copywriter (January 2019 - April 2019)

Mirum - Curitiba, Brazil
Jr. Copywriter (April 2018 - January 2019)

Candy Shop - Curitiba, Brazil
Jr. Copywriter from (March 2017 - January 2018)

Heads Propaganda - Curitiba, Brazil
Jr Copywriter (2016)
Intern (2015)


CLIENTS
Mercado Livre, Grupo BoticΓ‘rio, KFC, Amazon, Ambev (Bohemia, Corona, Stella Artois e GuaranΓ‘), Bauducco, Diageo (Johnnie Walker, Smirnoff e Tanqueray), McCain, Motorola, Lenovo, PicPay, Samsung, Volvo, Warner, 99 app.

RECOGNITIONS & SKILLS
Cannes Lions See it Be it 2025
2x published in Luerzer's Archive
1x Silver TikTok Awards
1x Silver Brazilian Creative Club
5x Merit Brazilian Creative Club
1x Silver Lusos Awards (Portugal)
1x Shortlist Profissionais do Ano
8x ParanΓ‘ Creative Club + Agency of the Year

Creative Leadership - Miami Ad School
Master in English - CNA School
Mid Level Spanish - Private classes

PRESS
COPU Colombia Interview
https://www.instagram.com/p/DLJAuaBME6W/

Cannes Lions: See it Be it 2025
https://www.canneslions.com/news/cannes-lions-announces-the-2025-see-it-be-it-cohort

https://lbbonline.com/news/cannes-lions-announces-the-2025-see-it-be-it-cohort

https://www.estadao.com.br/midia-mkt/cannes-lions-anuncia-tres-brasileiras-para-o-programa-see-it-be-it-2025/

https://propmark.com.br/see-it-be-it-tem-tres-brasileiras-na-lista-de-2025/

https://www.meioemensagem.com.br/cannes/tres-brasileiras-estao-no-time-do-see-it-be-it-2025